About Us — Why We Built This | LikeFunded
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*** ABOUT LIKEFUNDED / FUNDED LTD ***

We got tired of prop firms with fine print.

So we built the one we wanted to trade with: rules you can read in five minutes, payouts posted in public, and a changelog for every rule change — before it applies, not after.

What we stand on

01 / TRANSPARENCY OVER TRUST-ME
Everything public
Every rule in plain English. Every payout on a numbered public wall. Every rule change on a changelog before it takes effect. If we wouldn't put it on the site, we don't do it.
02 / TRADERS FIRST
The deal favors you
90/10 split from day one. No time limits. Static drawdowns that don't stalk your profits. Fees refunded when you get paid. We win when you win — that's the whole model.
03 / BUILT FOR OUR GENERATION
Trading is culture now
Our traders learned markets on YouTube and TikTok, not on a trading floor. We build with creators, run giveaways and leaderboards, and answer support like humans — because that's our world too.
04 / HONESTY ABOUT BEING NEW
No fake history
No inflated payout counters, no rented reviews, no "trusted since forever". We're earning our reputation one public payout at a time — starting from #001.
Funded Ltdregistered in Abu Dhabi, UAE.
182+countries served.
24/7human support, no bots.
2026the year we go on the record.

The humans behind it

An about page without faces reads as a shell company — we know, because we check other firms the same way you check us. Names, faces, documents.

Benjamin Alexander
CO-FOUNDER / CEO
Ten years across retail brokers and two prop desks. Built LikeFunded after one too many firms hid the rules that mattered.
LINKEDIN ↗
Yuri Kogan
CO-FOUNDER / TRADING & RISK
Former risk lead on a futures prop desk. Owns the rulebook, every breach review, and every payout decision.
LINKEDIN ↗
Nina Ivic
HEAD OF SUPPORT
The human answering the 24/7 chat. Signs the monthly transparency report with the founders.
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REGISTRATION
On the record
Funded Ltd, registered in Abu Dhabi, UAE. Registration certificate published here — verify it yourself.
VIEW CERTIFICATE ↓
THE STACK
Who we build on
Platform provider, liquidity & data source, payment processors and payout rails — named here, not hidden, so you can check them too.
PARTNERS LISTED AT LAUNCH
PAYOUT RESERVE
If we fail, you're paid first
Owed trader payouts sit in a dedicated reserve, separate from operating spend. If we ever wind down, owed payouts are processed before anything else.
READ THE RESERVE STATEMENT →

Where this is going

NOW
CFD challenges on FX, gold, indices & stocks — LIKE Two, One, Turbo and Now, $5K to $200K, on MT5, Web and Mobile.
NEXT
Futures funding, then crypto markets. Public payout wall v2 with verified on-chain receipts.
LATER
Trader community events and live trading competitions with creators.

Be payout #001.

From $25 with LIKE20 · 90% yours · rules in plain English
Start your challenge Talk to us
LIKEFUNDED
The prop firm that shows everything. Up to $200K in simulated capital, 90/10 split, rules you can actually read.
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© 2026 Funded Ltd. Tous droits réservés.
LikeFunded is a trade name of Funded Ltd, a company registered in Abu Dhabi, United Arab Emirates. All content on this website is provided for educational and evaluative purposes only. LikeFunded provides access to simulated trading environments and educational tools; all accounts are demo accounts operating with virtual funds, and any rewards are based on performance in a simulated environment. Nothing on this website constitutes investment advice, a recommendation, or an offer or solicitation to buy or sell any financial instrument. Funded Ltd is not a broker-dealer, does not accept client deposits, and does not provide investment services. Hypothetical and simulated performance results have inherent limitations and are not indicative of future results; trading involves substantial risk, and you should never risk money you cannot afford to lose. The information on this site is not directed at residents of any jurisdiction where such distribution or use would be contrary to local laws or regulations.